From Startup to standout: brand Identity for a graze box company.
This project involved developing a complete brand identity for a burgeoning graze box company in Spain. Through in-depth market research, I identified key competitor differentiators to position the brand for success. The goal was to create a memorable and conversation-starting brand that would resonate with the target audience.
Inspired Storytelling Through Design:
Complete creative freedom allowed me to explore a unique visual approach. I envisioned a brand identity that felt raw,warm, and inviting, evoking a sense of healthy indulgence. This vision manifested in a bold linocut style, featuring an animal illustration. The combination of natural elements and the eye-catching lime green color palette aims to promote the brand and generate positive buzz.
From sketch to screen:
